“MICE” refers to Meetings, Incentives, Conferences and Events and today, it’s a special type of travel aimed at companies looking to build some team spirit, as well as to establish some new market positions and explore new opportunities. It’s quite a flexible opportunity to build your company’s brand, and when it’s handled right – and […]

Meetings, incentives, conferences and events (MICE) in Israel are the perfect opportunity to combine business with pleasure. These tours present unique opportunities for companies, big and small, to focus on business development, to meet with prospective investors, customers and suppliers, to exchange information and ideas and even to introduce new products or technologies. In addition, […]